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David Raby, Surface Mount Technology Association (SMTA) interview

VentureOutsource.com talked with David Raby, president with the Surface Mount Technology Association (SMTA). Transcripts from that discussion follow.

 

VO: Besides RoHS, can you please share what you feel are two current challenges the electronics manufacturing industry is facing? What is the SMTA doing to help industry leaders address these challenges?

Raby: ince the beginning of the electronics industry, consumers have had a simple request. They want their electronics products to be smaller, more powerful, and less expensive. This trend continues as we see MEMS, SiP, PoP, imbedded passive and actives, and even nano technology being incorporated into designs to achieve the form fit needed for new products.

Manufacturing with these technologies is the new challenge.

Some of these products are being used in harsher environments than ever before so in addition to being smaller, more powerful, and less expensive, there are also requirements for electronics products to be more robust and be able to handle extreme thermal conditions and g-forces not previously required.

Several of the SMTA’s conferences and workshops specifically address these advancements in packaging as well as the associated manufacturing issues.

Another, ongoing challenge is the outsourcing of (US) domestic manufacturing around the world. The SMTA is helping industry leaders in a variety of ways with this challenge.

 

 David Raby
President
Surface Mount Technology Association (SMTA)

 

First, through seminars and workshops, we attempt to educate industry leaders to the true costs of outsourcing and allow them to network with others in industry who have gone before in this endeavor. We also hold group discussion during our event regarding company IP (intellectual property) issues and cultural differences across regions of the globe, neither of which shows up directly on a company’s bottom line but both can have serious impacts on a business.

Second, both from the SMTA headquarters and at the local chapter-levels, the SMTA conducts carefully developed training programs around the world that help increase the level of electronics understanding and education in industry while also helping to improve the quality of products being built, wherever this might occur.

And finally, through local Chapters, SMTA seminars; workshops, and conferences, the SMTA is educating and encourages industry networking and technology sharing to raise the knowledge and skill level of domestic workers.

VO: How would you rate the electronics industry’s current progress in addressing RoHS deadline requirements? What do you think can be done to help companies unable to comply?

Raby: Slow but progressing.

For several years, the SMTA has been providing information on RoHS compliance issues in a variety of formats and venues. Some companies have worked hard to meet these requirements, some are just beginning to embrace the reality of RoHS compliance, and some are still in total denial.

Companies must first need to ‘want to comply’ in order to be able to properly learn how to build and deliver RoHS-compliant hardware.

I think in many instances, it is more of an attitude and decision than it is a regulatory mandate. Some companies have invested the resources to get it done and are successfully delivering RoHS-compliant hardware into the countries that require the mandate be met. Other companies are still in the questioning and implementation stage. Still, others are just pulling their heads out of the sand at this point and are looking for definitions and answers on RoHS compliance.

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https://ventureoutsource.com/contract-manufacturing/executive-interviews/2007/david-raby-surface-mount-technology-association-smta-interview-feb-07

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